Xert Launches Strategic Alliance Program

06.171.2001 - Alexandria, VA - Xert Communications, the leading provider of an integrated business applications suite for the mid-market, today announced its Xert Alliance Program for industry leading marketing, consulting, integration, and solutions firms. The Xert Alliance Program represents both a significant marketing channel for the Xert product suite and an attractive partnership opportunity for participating organizations. For customers of Xert, the Alliance Program represents a comprehensive network of certified professional organizations, from strategy consultants to application service providers, for a complete enterprise strategy execution solution.

Xert Alliance Partner Groups

Xert Consulting Partners are selected by Xert based on their demonstrated ability to deliver engagements that include the Xert Communications platform, and proven ability to fulfill customer requirements. Xert Communications Consulting Partners provide a range of services including:
- Systems Integration
- Project Management
- Industry Solution Consulting
- End User Training
- Systems Administration

Every Xert Communications Consulting Partner commits significant time and resources to train their organization using best practices and thought leadership to deliver cost-effective engagements that include the Xert Communications platform. In addition, Consulting Partners commit to significant investments in joint development, training and marketing programs, and commit to work with Xert Communications Account Executives and Consultants to deliver engagements.

Xert Solutions Partners offer and support repeatable solutions, platform or application extensions and frameworks that incorporate the Xert Communications platform. At minimum, Solution Partners offer and support:
- Vertical specific solutions
- Horizontal specific solutions
- Fully Developed QA and support

Solutions Partners deploy a range of world-class business solutions that cultivate long-term, profitable customer relationships, and solutions that extend initial web site investments. Every Xert Communications Solutions Partner commits significant time and resources to train their organization to deliver powerful, repeatable solutions built around the Xert Communications platform. In addition, Solutions Partners commit to make significant investments in joint development, training and marketing programs, and also to work with Xert Communications Account Executives and Consultants to deliver world-class solutions.

Xert Communications OEM Partners are best-of-breed software, hardware, and service vendors that build the Xert Communications platform into their applications. OEM Partners work closely with Xert Communications to optimize product integration, and develop and implement joint marketing strategies and sales tools.

"The Xert Alliance Program represents an exciting opportunity for Xert and its customers to get the best solutions on the market," said Dave Battaglini, CEO of Xert. "With our extended network of partners and service providers, Xert will continue to accelerate the deployment of our industry-leading critical business software platform.

About Xert Communications
Xert Communications is a leading provider of enterprise customer communications and marketing automation software and solutions. Xert’s solutions consist of interconnected modules for enterprise email marketing, enterprise contact management, events marketing and lead generation; enabling streamlined, workflow-based, real-time information management, analytics and reporting. Using Xert’s suite, our customers create significant leverage in their operations, drive new revenues, and reduce operating costs. Founded in 1999, Xert is based in Alexandria, Va., and provides applications and solutions to more than 100 customers including D.C United, PR Newswire The Smithsonian Institution, Sentara Hospitals, IEEE, Cort Furniture, Visioneer, and the Daughters of the American Revolution. For more information, visit the Xert website at www.xert.com.

Contact:
VP, PR, Xert Communications Corporation, 703-838-9847, pr@xert.com