press releases

Xert Launches Xert SF 2.0, Providing Unprecedented Price/Performance for Mid Market Companies

09.16.2001 - Alexandria, VA. Xert Communications Corp., a leading provider of integrated business software for the mid-market, today introduced the latest upgrade to the Xert Infrastructure Suite, Xert SF (Sales Force) 2.0. This upgraded sales and marketing application helps midsize companies and divisions of large companies create and manage email-based marketing campaigns in pre-sales and post-sales applications, driving new revenue streams, and expanding existing relationships.

Xert SF, the fourth application in Xert’s infrastructure suite, which leverages enterprise business contacts, provides an integrated set of applications to launch opt-in email marketing and eNewsletter campaigns, at significantly more approachable price points than competitive products, which providing significantly more robust tools and substantially faster Return on Investment (ROI).

The SF application enables increased campaign effectiveness measurement via statistics and analysis of recipient action and reception, as well as measurement of action calls.

Xert SF integrates into and connects with industry-leading pipeline management applications, providing an end-to-end marketing and sales solution.

About Xert Communications
Xert Communications is a leading provider of enterprise customer communications and marketing automation software and solutions. Xert’s solutions consist of interconnected modules for enterprise email marketing, enterprise contact management, events marketing and lead generation; enabling streamlined, workflow-based, real-time information management, analytics and reporting. Using Xert’s suite, our customers create significant leverage in their operations, drive new revenues, and reduce operating costs. Founded in 1999, Xert is based in Alexandria, Va., and provides applications and solutions to more than 100 customers including D.C United, PR Newswire The Smithsonian Institution, Sentara Hospitals, IEEE, Cort Furniture, Visioneer, and the Daughters of the American Revolution. For more information, visit the Xert website at www.xert.com.

Contact:
VP, PR, Xert Communications Corporation, 703-838-9847, pr@xert.com