Daughters of the American Revolution Selects Xert SF to power eNewsletter campaigns

02.36.2002 - Alexandria, VA. Xert Communications Corp., a leading provider of integrated business software for the mid-market, today announced that The National Society Daughters of the American Revolution has selected the Xert SF platform to create and deliver e-Newsletter communications and targeted messaging to their volunteer corps and worldwide members.

“I am pleased to continue and extend our relationship with the Daughters of the American Revolution,” said Dave Battaglini, CEO of Xert Communications. “Having the DAR choose and deploy our Xert SF software to manage communications with their volunteers is a great validation of the both the scalability and flexibility of our platform."

The differentiator of the SF platform for the DAR is the ability to send highly customized interactive messaging campaigns to volunteers and members. Providing specific information on individual volunteer programs to the members associated with them is critical to the success of the DAR's long-term strategy of utilizing technology to better serve their organization and its members. Xert SF is part of the Xert infrastructure suite, a powerful set of applications that streamline critical business processes and integrates the results into enterprise web, intranet and extranet sites. In addition to internal management of these processes, the suite connects and broadcasts the information externally to a company’s business network: customers, partners, the public and other business enablers, providing an unparalleled, comprehensive business platform.

Xert's infrastructure suite’s interconnected modules for Sales and Marketing, Public Relations, and Hiring enable workflow-based, real-time information management and dissemination. The suite provides near-immediate return on investment by increasing revenue and reducing operating costs.

About The DAR
The National Society Daughters of the American Revolution was founded on October 11, 1890. Objectives: Historical - to perpetuate the memory and spirit of the men and women who achieved American Independence; Educational - to carry out the injunction of Washington in his farewell address to the American people, "to promote, as an object of primary importance, institutions for the general diffusion of knowledge, thus developing an enlightened public opinion… " and Patriotic - to cherish, maintain and extend the institutions of American freedom, to foster true patriotism and love of country, and to aid in securing for mankind all the blessings of liberty.
www.dar.org

About Xert Communications
Xert Communications is a leading provider of enterprise customer communications and marketing automation software and solutions. Xert’s solutions consist of interconnected modules for enterprise email marketing, enterprise contact management, events marketing and lead generation; enabling streamlined, workflow-based, real-time information management, analytics and reporting. Using Xert’s suite, our customers create significant leverage in their operations, drive new revenues, and reduce operating costs. Founded in 1999, Xert is based in Alexandria, Va., and provides applications and solutions to more than 100 customers including D.C United, PR Newswire The Smithsonian Institution, Sentara Hospitals, IEEE, Cort Furniture, Visioneer, and the Daughters of the American Revolution. For more information, visit the Xert website at www.xert.com.

Contact:
VP, PR, Xert Communications Corporation, 703-838-9847, pr@xert.com